Indiana Jones and the Dial of Destiny poster is a retro delight

By Joseph Foley
published

Peak cinema.

Who do you market a new Indiana Jones film to? A new generation or those who were fans as kids in the 1980s. Well, the poster for Indiana Jones and the Dial of Destiny seems geared to the latter, offering a delightful retro treat for any fans of the original franchise.

Now an incredible 80 years old, Harrison Ford has somehow reprised one of his most legendary roles for one final escapade. For many fans, the new poster is the perfect tribute to this much-anticipated swan song (see our favourite poster designs for more inspiration).

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Indiana Jones and the Dial of Destiny catches up with our favourite all-action archaeology professor in the middle of the space race in 1969. As we can see in the trailer (below), there's intrigue, wild chases, stunts that would be impossible for even a 20-year-old and, of course, Nazis. We also get to see the deployment of some incredible de-ageing technology for flashback scenes.

But back to that poster, which features illustration by Tony Stella (opens in new tab). Yes, it's a classic "floating heads" design, but the painterly textures and earthy colours hark back the classic posters for Raiders of the Lost Ark and the Temple of Doom, illustrated by Richard Amsel and Drew Struzan (opens in new tab), respectively.

"Love how this is a throwback to the classic Indiana Jones posters," one person wrote on Twitter (opens in new tab). "The fact they kept the painting-like look, makes me so happy and excited for this," someone else wrote. "Finally a good movie poster again," is another popular sentiment.

The harshest criticism we've seen is about changes made to the logo. "Can you please correct the logo?!," one person replied. "The Indy logo is iconic and this looks like the random fonts online. The spacing the shape, the shadows, all wrong."

This will be the first title in the Indiana Jones franchise not directed by Steven Spielberg nor written by George Lucas. We just have to hope that it's better than Indiana Jones and the Kingdom of the Crystal Skull. We'll find out on June 30. In the meantime, if you're playing with your own floating head movie poster designs, see the best current prices on Adobe's design software below.

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Joseph Foley
Joseph Foley

Joe is a regular freelance journalist and editor at Creative Bloq. He writes news and features, updates buying guides and keeps track of the best equipment for creatives, from monitors to accessories and office supplies. A writer and translator, he also works as a project manager at London and Buenos Aires-based design and branding agency Hermana Creatives, where he manages a team of designers, photographers and video editors who specialise in producing photography, video content, graphic design and collaterals for the hospitality sector. He enjoys photography, particularly nature photography, wellness and he dances Argentine tango.

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